Sold Price
$1,625,000
Anaheim Hills, CA
Seller Saved
$24,375
Sold
Sell for 1%. Buy with a plan.
Move the sliders to see how much equity you'd keep at 1% versus a traditional listing fee.
Estimated Sale Price$1,000,000
$300,000$3,000,000
Traditional Commission2.5%
1%6%
Traditional fee (2.5%)$25,000
Our fee (1%)$10,000
Total Savings
$15,000
Estimated Savings
🔒 Unlock below
Orange County • Los Angeles • Riverside • San Bernardino
Estimate only. Actual savings depend on sale price, buyer-agent compensation, and closing costs.
01/
Sell for 1%
Professional listing, marketing, and negotiation at a 1% listing-side fee.
02/
Know Your Numbers
Net proceeds, closing costs, and next-home financing — before you move.
03/
Move With a Plan
Buy, sell, or do both — AJ and Brian map the path that fits your timing.
AJ LightRealtor
Brian AltermanMortgage
Real estate strategy + mortgage strategy in one place.
[ 01: REAL ESTATE — AJ LIGHT ]
AJ leads the real estate side of List for One SoCal, helping homeowners price, prepare, market, negotiate, and sell their home with a lower listing fee.
[ 02: FINANCING — BRIAN ALTERMAN ]
Brian helps clients understand the financing side of their move — pre-approval, payment options, next-home affordability, seller net proceeds, buy-before-you-sell, and mortgage strategy.
Together, AJ and Brian help sellers and buyers make decisions with both the real estate and financing picture in mind.
[ Recently Sold ]
Real homes. Real savings.
Sold Price
$570,000
Riverside, CA
Seller Saved
$8,550
Sold
Sold Price
$580,000
Menifee, CA
Seller Saved
$8,700
Sold
Sold Price
$1,425,000
Anaheim Hills, CA
Seller Saved
$21,375
Sold
Savings vs. a traditional 2.5% listing fee.
[ Trusted by SoCal homeowners ]
Real results, real clients
[ Stat 01 ]
25+
Homes sold
[ Stat 02 ]
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[ Stat 03 ]
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[ Testimonial 01 ]
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[ Client name ] — [ City ]
[ Testimonial 02 ]
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[ FAQ ]
Common questions
What is List for One?+
List for One is a full-service real estate listing option designed to help homeowners sell their property for a 1% listing fee while still receiving professional guidance, marketing, negotiation, and transaction support.
Is the listing fee really only 1%?+
Yes. Our listing-side fee is 1% of the final sales price. Any compensation offered to a buyer’s agent, if applicable, is separate and will be discussed with you before your home is listed.
What is included with the 1% listing fee?+
Our service includes pricing strategy, professional listing preparation, MLS exposure, online marketing, showing coordination, offer review, negotiation, contract management, and support through closing.
Will my home still be listed on the MLS?+
Yes. Your property will be listed on the local Multiple Listing Service and distributed to major real estate websites where buyers typically search for homes.
Is this a limited-service listing?+
No. List for One is not a flat-fee, upload-it-yourself service. You receive hands-on assistance from an experienced real estate professional throughout the entire transaction.
How much could I save?+
The amount depends on your home’s final sales price and the commission structure you would otherwise choose. On a $700,000 sale, reducing the listing-side fee from 2.5% to 1% could save approximately $10,500.
Do I have to pay a buyer’s agent?+
Sellers are not automatically required to offer compensation to a buyer’s agent. We will explain your options and help you choose a strategy based on your property, market conditions, and goals.
Will offering a lower listing fee affect the sale price?+
Our goal is to position, market, and negotiate your property just as effectively as a traditional full-service listing. The fee you pay your listing agent does not determine what a qualified buyer is willing to pay for your home.
Who handles showings and offers?+
We coordinate showing activity, communicate with interested parties, present offers, explain the terms, and help you compare more than just the purchase price.
Can you help me buy another home too?+
Yes. We can help coordinate the sale of your current property with the purchase of your next home. We can also help you review financing, timing, estimated proceeds, and strategies for buying before or after you sell.
Do you provide mortgage financing?+
Yes. Brian is also an experienced mortgage loan officer and can help you evaluate financing options for your next purchase. You are never required to use a particular lender, and real estate representation and mortgage financing remain separate services.
What areas do you serve?+
List for One serves homeowners throughout Southern California, including Orange County, Los Angeles County, Riverside County, San Bernardino County, and surrounding areas.
Are there any upfront fees?+
There is generally no listing commission due upfront. The listing fee is typically paid from the proceeds of the sale at closing. Any optional third-party expenses will be explained and approved in advance.
What happens if my home does not sell?+
You do not pay the 1% listing commission unless the property successfully closes. The specific terms of your listing agreement will be reviewed with you before you sign.
How do I get started?+
Start with a free home value and selling consultation. We will review your property, estimated proceeds, market conditions, expected timeline, and whether List for One is the right fit for you.
Can I cancel the listing agreement at any time?+
Yes. We do not believe homeowners should feel trapped in a listing agreement. You can cancel at any time, subject to any active buyer agreements, accepted offers, or obligations already in place.